How the SEO work is organised
This is how the work is split. The order adapts to what the diagnosis of your site shows:
| When | What I do | What you get |
|---|---|---|
| First month | Diagnosis of the site, Search Console, Google Business Profile and technical issues holding you back | The diagnosis, with a score out of 100 to compare later |
| Months 2 and 3 | The pages that sell: copy, titles, internal links and local SEO | A monthly report on what was done and what changed |
| From month 4 | New content based on what your customers search for, links from websites on the island and adjustments | A monthly report and the next step |
Local SEO in Mallorca: what is different
Ranking a business on the island is not the same as ranking a national online shop:
- A local search can include a town ("physio Inca", "renovations Calvià") or be made with "near me". Your website and your Google profile need to name those areas.
- In local searches, Google often shows the map next to the normal results, so your Google Business Profile is part of the work.
- The season changes what people search for and when. Content is prepared before demand arrives, not once it is already here.
- Some of your customers may search in English or German. If your site is only in Spanish, you are at a disadvantage in those searches.
The searches that bring customers
Not all searches are worth the same. Someone searching "what is SEO" is learning; someone searching "bathroom renovation price Palma" is about to call somebody. I start with the buying searches in your sector and area, even if they have less volume, because they are the ones that turn into calls and quotes.
After that, informational content helps Google see that you know your subject and keeps you visible before the customer decides.
What you can check yourself
You do not have to take my word for it: with access to your Search Console you see the same figures I do, every month. How many pages Google has indexed, which searches you appear in, how often you are seen and how many people click. The report explains what each change means and what I will do next month.
The price is on how much SEO costs in Mallorca: €390 a month plus VAT, or inside the pack.